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Artificial Intelligence (AI)

Discover the best ways to build AI into your business.

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The opportunity

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Start training

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Go to market

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Grow your practice

Go to market

Go to market with AI

Follow these steps from the guide to launch your AI practice offering. You’ll discover strategies to compel potential customers to take action—from creating a solid value proposition to building marketing and sales materials that best communicate your company story.

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More effective marketing plans

Modern marketing focuses on prospects and helps your customers clearly understand your business’s unique selling proposition.

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Technical presales

Selling is a technical field. Learn about the importance of technical presales and ensure your staff is ready to sell AI.

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Architecture design session

To build on your customers’ vision for their offering, hold an architecture design session to help articulate a proof of concept.

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Azure pricing calculator

Use this helpful tool to configure and estimate costs for Azure products and services. This calculator includes all Azure services, including those relevant to your AI practice, such as cognitive services, Azure machine learning, and HDInsight.

Calculate now Billing support

Go to market with Microsoft

Looking for ways to sell your app or need detailed marketing campaign help? We can help.

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Sell through marketplaces

If you’ve built an app for Microsoft Azure, Office, Dynamics 365, Power BI, or Windows, you can sell it in our digital stores.

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Sell through partners

Collaborate with members of the Microsoft Partner Network to reach more customers through a variety of cloud-based channels.

Smart Partner Marketing

Find best practices and training to help develop your marketing muscles so you can attract—and keep—the right customers.

AI inner-circle partner program

This program recognizes unique partner expertise in specific industries and champions those partners that have built a practice to drive business transformation with AI and data.

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Get regular communications about AI topics through a newsletter, upcoming events, new resources, and more.

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Accelerate your readiness with technical and business webinars, advanced trainings, quarterly boot camps, and more.

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Sales and marketing

Discover resources, programs, and offers that enable business growth by expanding your AI customer base.

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Enhance your relationship with Microsoft through office hours, invitation-only events, and early technology previews.

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